On 25 February 2026, the Direct Selling Association of Singapore (DSAS) gathered members and guests for our annual Chinese New Year Lohei Lunch to celebrate the festive season together.
We were delighted to welcome Dexter Tay, Executive Director of the Consumers Association of Singapore (CASE), together with other CASE representatives and friends of the association.
Amid laughter and festive cheer, everyone came together to toss the traditional “Yu Sheng”, symbolising prosperity, good health, and success in the year ahead. The occasion also provided a wonderful opportunity for DSAS and CASE to reaffirm our strong partnership and shared commitment to strengthening industry standards and enhancing consumer protection.
The joyful gathering ended with warm conversations, renewed friendships, and a memorable group photo to mark the celebration. 🎉
